The idea for this type of hunt came from the fact that myself (Evelyn Hartshon), as a hunter, was bored of the same old stores in every hunt. I believed it was time for a change, a new twist on hunts, something that hadn’t been done before (as far as I know). So I came up with the idea of ‘The Unknown Hunt‘.
The original concept for The Unknown Hunt was to introduce hunters to stores that they had never been to or never heard of before. It was also to help new stores and less established ones gain more awareness and customers.
The concept for these hunts has developed, the hunts are for stores that opened during a specific time scale, usually 6 months prior to the set hunt date. I want to give new stores a chance. There are stores constantly popping up over the grid and I want to help them.
So far there have been 8 Unknown Hunts.
August 2010: The Unknown Hunt (the first and original one)
October 2010: The Unknown Hunt Halloween
April 2011: The Unknown Hunt Spring
September 2011: The Unknown Hunt: Epic Newness
October 2011:The Unknown Hunt: One! (To celebrate one year of TUH)
March 2012: The Fresh Unknown Hunt
April 2013: The 7th Unknown Hunt
April 2015: The 2015 Unknown Hunt
April 2016: The 2016 Unknown Hunt
Stores that have taken part in the Unknown Hunts over the years can be viewed on this spreadsheet. Some of the stores have gone on to be very successful but some have sadly closed.